Caesars Entertainment to become exclusive sports betting parter of Chicago White Sox
May 6, 2022
Through a collaboration with the Chicago White Sox, Caesars Entertainment will become the exclusive casino partner of the team. The partnership will also allow the company to provide its customers with additional sports betting opportunities at its various gaming facilities in Illinois and northwest Indiana. Caesars' extensive gaming experience will be further enhanced through its partnership with the Grand Victoria Casino in Elgin and its other properties in Illinois.
Through its partnership with the Chicago White Sox, Caesars Entertainment and its subsidiary, Caesars Sportsbook, will be able to provide its customers with a variety of exclusive experiences related to the team. These include the team's official logo and marks, as well as digital and social media assets.
The partnership also includes a prominent TV-visible fixed sign in the stadium's right field that features the company's gaming properties. This is one of the first instances of its kind in the stadium's branding displays.
The partnership with the White Sox is an excellent opportunity for Caesars to expand its reach and provide its customers with the best possible sports experiences. Tom Reeg, the company's CEO, noted that the partnership with the team would allow the company to provide its customers with even more opportunities to experience the team's games.
"It's a perfect time for Caesars to align with an iconic franchise like the Chicago White Sox," said Reeg.
"Some of the most passionate sports fans in the country call Illinois home. Caesars can provide White Sox fans and sports fans across the state with the very best in sports experiences through our world-class resorts and the recent relaunch of the Caesars Sportsbook app now available for mobile registration."
Integration in White Sox marketing
The partnership between the White Sox and Caesars will allow the company to provide its customers with various exclusive experiences related to the team. In addition, through its partnership with the company, the White Sox will be able to enhance its marketing efforts and provide its fans with even more promotions and offers.
The White Sox and Caesars partnership is expected to provide the team with even more opportunities to provide its fans with the best possible sports experiences. According to Brooks Boyer, the team's chief revenue and marketing officer, the partnership with the company will allow the organization to enhance the excitement of its fans.
"By teaming up with a globally recognized entertainment leader in Caesars, we are delivering the combined brand reputation and shared commitment to offer our fans an extraordinary sports and entertainment experience," Boyer said. "With energized talent on the field, our partnership with Caesars enhances the excitement for our fans with new experiences and programs."
Bettors can earn Reward Credits and Tier Credits with every bet they make through the Caesars Rewards program, the company's most extensive loyalty program, and bar-none gaming platform. Through its partnership with the White Sox, Caesars will be able to provide its customers with a variety of exclusive experiences related to the team.
The company's sportsbook, Caesars Sportsbook, is an authorized gaming partner of Major League Baseball and operates in 24 states and jurisdictions across the country.
- Well known brand
- Great reward program
- Wide range of banking options