PointsBet authorized sports betting operator of the NBA
13 February 2020
PointsBet becomes the 11th sportsbook to sign an official sports betting operator deal with the NBA, joining DraftKings, MGM Resorts International, William Hill, Stars Group, Unibet, Tabcorp, BetEasy, Codere, Supermatch, and theScore who already have partnerships with the NBA.
– Scott Kaufman-Ross, Senior Vice President, Head of Fantasy & Gaming commented:
“We are thrilled to partner with PointsBet on its first U.S. sports league betting partnership, as they continue to grow their business throughout the U.S.”
“PointsBet has a unique offering in the marketplace and we are excited to find new ways to engage with fans together.”
The NBA has proven to be one of the most forward thinking us sports leagues in terms of working closely with the sports betting operators. Not only have they been able to monetize from the US legalization of sports betting but have also been able to implement best-in-class practices with their partners in an attempt to protect the integrity of NBA games.
PointsBet will provide NBA with a win probability metric to be used on all NBA platforms such as the official website and all social media channels.
– Johnny Aitken, CEO of PointsBet USA commented:
“We’re certainly aligned in looking to present fans with the best experience possible, and we look forward to enhancing the sports betting aspect via the Win Probability Metric Powered by PointsBet.”
PointsBet is a new sportsbook on the US market and are currently operating legally in the state of New Jersey and Iowa. Their branding is exquisite and this is a sportsbook that we are very fond of. Great promos for new and existing players.